You’ll mark the top-selling bamboo steamer as your no.1 competitor which will allow you to consider the sales opportunity because you are competing against other BAMBOO steamers. The stainless steel steamers have a slightly different function. The bamboo tends to be for different types of food and cuisine.
When it comes to ranking and launch, when you calculate ‘Page 1 Avg. Sales PER DAY‘, which is average of the top 15 sellers on page one, you will include any steamer ranked in between 1-15, because you need to get past everyone at the top of the page, in order to get and stay at the top of the page.