1) Let’s say we completed our launch and it was successful. We reach our sales goal, our target rank and target price.
What do we do next ? According to the PAB, our sales target (# of sales per day) for the launch is 40% of our top competitor. So, we reach this target, and what do we do next ?
– Do we continue to optimize our listing and get more sales ? i.e., using the strageties in this module “Scaling Sponsored Ads” to optimize our listing ?
– Do we increase our PPC budget to get more sales ?
– Do we expand our marketing to other channels like Manychat, or Facebook to reach more customers ?
2) In the “Scaling Sponsored Ads” module, the BONUS video (last video), mentioned about doing the LAUNCH without the Giveaway. Does it apply to all sellers ? Or only applicable to experience Sellers ?