Reply To: PPC Campaign Set Up

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Regan Blee
Regan Blee

Billy , yes it applies to all manual exact-match campaigns including the top converting one.

And if a KW in the Top Converting Campaign, get no sales with more than 8 clicks, do you still keep the KW in the Top Converting campaign ?

Yes, you reduce the bid, as discussed.  Though, also remember that keywords only get into the Top Converting campaign if they’ve had 2 or more sales so I’m not sure your question is relevant.

As I said, you don’t need to know every specific action just yet.  I suggest that you let the process run for a few weeks and as you do optimising over coming weeks then how you handle some of these points will become more apparent.


  • This reply was modified 11 months, 1 week ago by Regan BleeRegan Blee.