Reply To: Bullet points – Coaches and Community we need your opinion

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Isaac Kuhlman
Isaac Kuhlman

You are getting very close…just a couple more things to note:

1 – Don’t call it “our” product – just call it what it is “Whetstone”, “Knife sharpener” or whatever, but saying “Our” indicates that you are a small seller, and people like to trust the Brand as an authority.

2 – Don’t call it a “tool” unless you think that is a good keyword – call it one of the relevant terms from above.

3 – Regardless of what ANYONE else tells you, a “guarantee” is not something I would add to the bullet points (or the “Add to cart” action). If you were on a Sales Page off Amazon, then sure, but on Amazon, people don’t seem to like to be told to buy something. They are already there buying something. This is like a Used Car Salesman tactic in the U.S. People here don’t like that type of pushy sales message.

Some suggested edits for you:

๐Ÿ’  PREP FOOD FASTER & SLICE EASIER โ€“ After a long day of work or keeping the house in order, the last thing you want to do is slave away in the kitchen, and this knife sharpening stone will change your slicing from a struggle to a peaceful and relaxing experience saving your strength

๐Ÿ’  SHARP KNIVES ARE SAFER & MORE ACCURATE โ€“ A sharp blade is predictable because when it slides through the surface of your food it wonโ€™t slip of and cut your fingers or counters, and this whetstone sharpening kit makes sure even your older knives are sharp and safe

๐Ÿ’  NO MORE SQUISHED FOODS โ€“ Some foods are hard to cut with a dull blade, and when you invest in a sharpening stone you make it easier to cut food quickly, shaving off precious kitchen time so that you can spend more time with your family and have delicious food that is cut properly

๐Ÿ’ RESTORE YOUR OLD KNIVES TO NEW โ€“ Constantly buying new knives or sending them to a sharpening service is frustrating and can waste valuable time, money and energy, but just a few moments with this whetstone and your knife will be as good as new

๐Ÿ’  CHOP, SLICE, DICE OR MINCE EASILY โ€“ Cut your veggies and meats easily when you have a sharp knife and know that you can easily perform the necessary cuts in order to prepare your food the right way so that you have the best food looking as good as you want it to look