Hey Terry
Could you please add a screenshot page 1 sales from JS or H10 with the KW and then we can see the breadth range of sales.
- Historical sales over 10k month’ – (column G) this input will calculate your SALES GOAL (this is the ONLY time you ‘might’ remove a top seller to ensure an excessive seller is not spiking a sales forecast, beyond ‘most sellers’ ),
- ‘ALL top 15 av sales input – (column J) this input will drive your LAUNCH cost (which is for page ranking). As you need to compete with ALL top 15 for page ranking positions at launch, you will NEVER remove any organic sellers, only sponsored ads, because you need to get ABOVE them all to be visible on page one.