The numbers are good on the waterproof lighter, but ROI needs some work, but it’s still on to keep on the list. Overall, weigh up your strongest products and prioritize them based on your investment, and ease of launch (reviews and page ranking launch costs), and easer of profit return. While I don’t think the waterproof lighter is better than the other ists still good to keep in your product pipeline.
I echo Isaac’s feedback on 29th June “The Handlebar tape is definitely the best by the numbers. It looks good. Fits almost every good benchmark.”